15-Minute Personalization
Checkout Product Upsells
Show a targeted product recommendation inside checkout to increase average order value. Triggered when a cart contains specific products or meets a value threshold.
+8-15%
AOV Increase
4-12%
Attachment Rate
20 min
Setup Time
How to set it up
Identify your best upsell products
Find products frequently bought together or accessories that complement your best-sellers. AOV data in Analytics will help.
Create a Product Upsell checkout block
Go to Checkout Blocks, then New. Select Product Upsell and configure the product to display and the trigger condition.
Set smart targeting rules
Trigger the upsell only when the cart contains the parent product and does NOT already contain the upsell product.
Write compelling copy
Use Complete the look, You might also need, or Most customers also add as proven copy frameworks.
Test placement and product
Run a Checkout Test: control (no upsell) vs upsell A vs upsell B to find the highest AOV combination.
Pro tips
- Keep the upsell price at 20-30% of the cart value max to avoid checkout friction.
- One-click add to cart (no page redirect) is essential for checkout upsells.
- Use a product image plus 1 short sentence -- do not over-explain.
- Exclude customers who already own the upsell product if your data supports it.
Ready to get started?
Takes about 5 min