Step 1 of 5

Name your experiment

Give your test a clear name so your team knows what you're testing and why.

What is a template test?

Shopify themes can have multiple page designs — for example, two different product page layouts. A template test shows each design to a different group of visitors and measures which one generates more sales. No developer skills required — just pick two templates and set your traffic split.

Test details

Give your test a clear name and describe what you expect to happen.

0/80

Be specific — e.g. 'Product Page: Compact vs Detailed Layout'.

0/400

What do you expect to happen and why? A good hypothesis makes results easier to act on.

Test name is required